Whois Privacy Protection, sometimes also called WHOIS or Whois Privacy Protection, is a service that hides the authentic contact information of domain owners on WHOIS lookup web sites. Without such protection, the name, street address and email account of any domain name owner will be publicly visible. Supplying false info during the domain name registration procedure or altering the real details later will just not work, as doing such a thing may result in the domain name registrant losing their ownership of the domain. The policies adopted by the Internet Corporation for Assigned Names and Numbers (ICANN), require that the WHOIS details must be correct and up to date at all times. The Whois Privacy Protection service was introduced by domain registrars as a response to the rising concerns for possible identity fraud. If the protection service is activated, the domain name registrar’s contact details will show up instead of the domain name registrant’s upon a WHOIS lookup. Most domain names support the Whois Privacy Protection service, even though there are certain country-code ones that don’t.